HP Indigo received thundering success at PrintPack 2022
Continuing to drive the most innovative solutions in the print industry, HP India showcased the latest range of products and technologies from the HP Indigo portfolio at PRINTPACK INDIA 2022. The company witnessed one of the biggest participation this year and organized various live demonstrations, experiential zones, and dedicated HP Indigo discovery sessions for print service providers, potential brands, designers, and design agencies Offering a new benchmark in print quality, HP launched three new digital press platforms—HP Indigo 100K Digital Press (virtual launch), HP Indigo 15K Digital Press and HP Indigo 6K Digital Press (physical launch at the expo). Focused on elevating the Indian print industry to meet the evolving customer requirement, by showcasing all-new HP Indigo portfolio equipped with the latest technology. The customer response to HP Indigo portfolio has been extremely positive.
In an exclusive conversation, Mr. Appadurai A, Country Manager – Graphics Solutions Industrial Business, HP India, talks about the HP Indigo and ways to bring new revenue and profit streams. Here is the excerpt.
“After a hiatus of two years owing to the Covid-19 pandemic, PRINTPACK INDIA 2022, finally returned this year. The expo saw several exhibitors and visitors attend the event. Witnessing an overwhelming response from the industry, HP had to be one of the biggest exhibitors to showcase the complete Indigo portfolio coupled with live demonstrations, combining both commercial printing and packaging solutions in one place.
We physically introduced HP Indigo 15K Digital Press along with HP Indigo 6K Digital Press for the first time in India. HP Indigo 15K, was running live at Redington’s stall, designed to bring high-definition printing and offer a new benchmark in print quality for the widest range of applications in the industry. To cater to the Labels & Packaging Segment, the new HP Indigo 6K Digital Press was running live at our partner, TechNova’s stall showcasing the futuristic press that redefines new possibilities and competencies in label printing. In addition, to make the experience more personalized, for the first time in India, we exhibited a live station to experience HP xRServices powered by Microsoft Hololens 2, receiving much appreciation for its latest innovation for the next generation of printers.
The support from our customers and partners has helped us to continue to expand our mission in providing the industrial print industry with the latest technology and solutions to enhance print productivity and quality at large. We look forward to introducing new technology-driven innovations that meet the evolving needs and expectations of our partners and once again be a part of Print Pack next year.”
In an exclusive conversation, Mr. Yoav Lotan, Head of Products & Solutions, HP Industrial Indigo PWP, Asia Pacific & Japan said, “India has a vibrant and dynamic market and people are eager to learn and educate themselves about what is happening on the other side of the globe. From big to small and homegrown enterprises in the country are looking for advanced commercial & packaging printing and enhancement solutions to differentiate themselves in the crowd. We want to help them fulfil their needs with HP Indigo technology.”
Real partnership, real transformation, real endurance
In a fast-changing market and a world economy that’s full of surprises, the process of digital transformation in the commercial, labels and packaging printing industry shouldn’t prevent business owners from discovering the future-proof benefits of adopting a digital press. We have a team of proven experts that can guide you through the process and help you achieve the growth that HP Indigo customers are already experiencing. Behind every product and service is something more—HP’s deep loyalty to print and trusted partners like Redington and TechNova. For commercial printing solutions we, in collaboration with Redington, were present at Stall C-18—C-20 in Hall 5. Labels & Packaging printing solutions in collaboration with TechNova, were displayed at Stall G-16, 17 & 18 in Hall 9C. Technologies like HP Indigo should be made to empower you to achieve your greatest potential. We have our trusted partners and here’s what they want to share with all of you.
Mr. KS Ramesh, Vice President, Digital Printing – Redington India Limited, said
“Nothing more exciting than meeting people face to face after the pandemic and hearing their stories was a great experience. This year Printpack has been seen as a “Reset to Print Industry”, Business owners, print service providers, potential brands, designers, and design agencies are exploring new biz opportunities by moving towards the market trend of Digitalization & Automation to enhance their productivity, product offerings & solutions to their customers.”
Mr. Pranav Parikh, Chairman & Managing Director, TechNova Imaging Systems, said,
“We are delighted with the overwhelming response we received at PrintPack 2022. The live demos and interactive AV sessions of the full range of HP devices for Labels, Folding Cartons & Publishing were a huge draw. Our partnership with HP enables us to offer publishing, labels & packaging print innovation that empowers our customers with the versatility to enter new markets and exploit new opportunities.”
Mr. Amit Khurana, COO, Digital & Offset Print Business, TechNova Imaging Systems, said,
“HP’s futuristic digital solutions and marketing acumen, integrated with TechNova’s innovative strategies, unparalleled service, extensive reach, and 50 years of customer trust and goodwill is a formidable synergy that will provide our customers with a unified ecosystem to generate new profits.”
