As part of its commitment to greater sustainability, Garnier is piloting an exciting new program with Loop Industries. Together, the two companies have developed a limited edition, 100% upcycled bottle*. Through Loop’s innovative technology, low-value waste is transformed into high-quality 100% rPET.
The Loop logo, featured on the front of this packaging innovation, serves as an anchor to highlight Loop’s revolutionary technology and the quality of materials. The inclusion of Loop branding on the packaging strongly supports Garnier’s sustainability goals.
What is Loop Industries breakthrough technology?
Loop Industries, a Canadian-based technology company located in Terrebonne, Québec, has developed an innovative depolymerization process that utilizes low heat and no added pressure to convert low value PET plastic and polyester fiber waste into 100% recycled virgin-quality Loop™ PET resin. Loop™ PET resin is suitable for both food-grade packaging and polyester fiber applications.
Adrien KOSKAS, Garnier’s Global Brand President, said: “Garnier stands for Greener Beauty For All Of Us, consistently working towards concrete actions to become a more sustainable beauty brand. We are proud to be working with Loop Industries to launch the first ever Garnier Micellar Water bottle made of PET plastic waste. Our partnership demonstrates our continued efforts to bring to market innovative solutions as we explore ways to encourage plastic circularity.”
Daniel SOLOMITA, Founder and CEO of Loop Industries, added: “At Loop, our mission has centered around building circularity in which PET waste and polyester fiber is not sent to landfills or incinerated but is used purposefully. This partnership with the Garnier brand is in line with our goal of achieving a sustainable, circular economy. We are proud to work with forward-thinking partners such as Garnier, who are determined to make a positive change.”